Communication (BA) - Public Relations Track

Program of Study

Core IMPACTS Area : Institutional Priorities 14-5
Choose one of the following communication options3
Public Speaking
Foreign Language Course Options
AMSL, ARAB, CHIN, FREN, GERM, GREK, ITAL, JAPN, KREN, LATIN, PORT, SPAN - 1001, 1002, 2001, 2002; SWAH - 1001, 1002.
Take one of the following courses1-2
Scholarship Across the Disciplines
Introduction to Servant Leadership
Perspectives 1-hour
Perspectives 2-hour
Core IMPACTS Area : Mathematics & Quantitative Skills 13-7
DATA 1501Introduction to Data Science 3
MATH 1001Quantitative Skills and Reasoning3
MATH 1101Introduction to Mathematical Modeling3
MATH 1111College Algebra3
MATH 1113Pre-Calculus4
MATH 1125Applied Calculus3
MATH 1131Calculus with Analytic Geometry I4
MATH 1132Calculus with Analytic Geometry II4
MATH 1165Computer-Assisted Problem Solving3
MATH 1401Introduction to Statistics3
MATH 1501Calculus I4
MATH 2125Introduction to Discrete Mathematics3
STAT 1401Elementary Statistics3
Core IMPACTS Area : Political Science and U.S. History 6
HIST 2111U. S. History to 18653
or HIST 2112 U. S. History since 1865
POLS 1101American Government3
Core IMPACTS Area : Arts, Humanities, and Ethics 6
Select one Fine Arts course3
Art Appreciation
Introduction to the History of Art I– Prehistoric through Gothic
Introduction to the History of Art II– Renaissance through Modern
Music Appreciation
Theatre Appreciation
Comparative Arts 2
Select one Humanities course3
World Literature I
World Literature II
The Western Intellectual Tradition
Introduction to Digital Humanities
Introduction to Philosophy
Comparative Arts 2
Core IMPACTS Area : Communicating in Writing 6
ENGL 1101English Composition I3
ENGL 1102English Composition II3
Core IMPACTS Area : Technology, Mathematics, and Sciences 1,37-11
ANTH 1145Human Origins3
ASTR 1105Descriptive Astronomy: The Solar System3
ASTR 1106Descriptive Astronomy: Stars and Galaxies3
ASTR 1305Descriptive Astronomy Lab1
ATSC 1112Understanding the Weather3
ATSC 1112LUnderstanding the Weather Lab1
BIOL 1125Contemporary Issues in Biology Non-Lab3
BIOL 1215KIntroductory Biology4
BIOL 1225KContemporary Issues in Biology with Lab4
CHEM 1151
1151L
Survey of Chemistry I
and Survey of Chemistry I Lab
4
CHEM 1152
1152L
Survey of Chemistry II
and Survey of Chemistry II Lab
4
CHEM 1211
1211L
Principles of Chemistry I
and Principles of Chemistry I Lab
4
CHEM 1212
1212L
Principles of Chemistry II
and Principles of Chemistry II Lab
4
CPSC 1105Introduction to Computing Principles and Technology3
CPSC 1301KComputer Science I4
ENVS 1105Environmental Studies3
ENVS 1105LEnvironmental Studies Laboratory1
ENVS 1205KSustainability and the Environment4
GEOG 2215Introduction to the Geographic Information Systems3
GEOL 1110Natural Disasters: Our Hazardous Environment3
GEOL 1121Introductory Geoscience I: Physical Geology3
GEOL 1121LIntroductory Geoscience I: Physical Geology Lab1
GEOL 1122Introductory Geo-sciences II: Historical Geology3
GEOL 1322Introductory Geo-sciences II: Historical Geology Lab1
GEOL 2225The Fossil Record4
PHYS 1111
PHYS 1311
Introductory Physics I
and Introductory Physics I Lab
4
PHYS 1112
PHYS 1312
Introductory Physics II
and Introductory Physics II Lab
4
PHYS 1125Physics of Color and Sound3
PHYS 1325Physics of Color and Sound Lab1
PHYS 2211
PHYS 2311
Principles of Physics I
and Principles of Physics I Lab
4
PHYS 2212
PHYS 2312
Principles of Physics II
and Principles of Physics II Lab
4
Core IMPACTS Area : Social Sciences6
Select one Behavioral Science course
Principles of Macroeconomics
Principles of Microeconomics
Moral Philosophy
Introduction to General Psychology
Introduction to Sociology
Select one World Cultures course3
Discovering Archaeology
Cultural Anthropology
Ancient World Civilizations
Language and Culture
Language and Culture
World Regional Geography
World History to 1500
World History since 1500
Understanding Non-Western Cultures
Core IMPACTS Total Hours42
Health and Wellness3
KINS 1106Lifetime Wellness2
or PHED 1205 Concepts of Fitness
Select one of the following1
Any PEDS course
Body Mapping (Music Majors Only)
1

The hours applied in the Institutional Priorities; Mathematics & Quantitative Skills; and Technology, Mathematics, and Sciences areas must add to 18 credit hours. 

2

ITDS 1145 Comparative Arts, though listed under both Fine Arts and Humanities, may be taken only once. 

3

At least 4 of the credit hours in this area must be in a lab science course.

Major Requirements

Core Requirements
Complete the core requirements for this program45
Core Total45
Field of Study Requirements -- 18 hrs
Select nine credits from the following (You can select one of the GFA course options and a Grade of C or better is required for all GFA courses.)9
Introduction to On-Set Film Production
Intro to Film & TV Post-Production
Introduction to Digital Entertainment, Esports, & Game Development
Interpersonal Communication
Intercultural Communication
Group Communication
Introduction to Mass Communication
Select one of the following:3
Selected Topics in Communication
Foreign Language 2002
Take the following two courses:
Foreign Language 10023
Foreign Language 20013
Field of Study Requirements Total18
Required for the Major: 33 hrs
Theory & General Concepts
COMM 3256Communication Theories3
COMM 4000Communication Exit Assessment0
Select one of the following3
Communication Ethics
Free Speech and Free Expression
Select one of the following:3
Qualitative Communication Research
Quantitative Communication Research
Media Production Requirements
COMM 3235Interactive Media Production3
COMM 3257Video Production I3
Required for the Major -- Writing Requirements
COMM 3242Writing for Media3
COMM 4108Social and Digital Media Writing3
COMM 4143Strategic Media Writing3
Public Relations Requirements
COMM 3141Introduction to Public Relations3
COMM 4141Public Relations Management3
COMM 4142Public Relations Campaigns3
Required for the Major Total33
Major Electives -- 9 hrs
Media Production3
Select one of the following:
Video Production II
Integrated Web Design
Public Relations Electives3
Select one of the following:
Podcasting 1
Modern Media and Culture
Persuasion
Political Communication
Free Speech and Free Expression (If not used in Required for the Major)
Crisis Communication
Organizational Communication
Advertising Campaigns
Non-program Electives:3
Select one of the following:
Principles of Management
Principles of Marketing
Major Electives Total9
General Electives -- 18 hrs18
Select any 1000 level or above courses. Suggested options are COMM and GFA courses. A Grade of C or better is required for all GFA courses.
General Electives Total18
Total Credit Hours123

Program Map

Plan of Study Grid
First Year
FallCredit Hours
ENGL 1101 English Composition I (minimum grade of C) 3
Select one of the following: 3
Quantitative Skills and Reasoning (or higher)  
Introduction to Mathematical Modeling (or higher)  
COMM 2137
Introduction to Mass Communication
or Interpersonal Communication
3
Social ScienceBehavioral Science Course 3
HIST 2111
U. S. History to 1865
or U. S. History since 1865
3
 Credit Hours15
Spring
ENGL 1102 English Composition II (minimum grade of C) 3
Institutional Priorities ITDS 1779 (2), LEAD 1705 (2), PERS 1506 (1; may be repeated with different topic), PERS 1507 (2) 2
COMM 2136 Group Communication 3
Technology, Mathematics, and ScienceLab Science Course 4
Institutional PrioritiesCOMM 1110 Public Speaking or foreign language 1001, 1002, 2001, 2002. COMM 1110 is the recommended choice for Communication majors. 3
 Credit Hours15
Second Year
Fall
POLS 1101 American Government 3
Technology, Mathematics, and ScienceMath/Science/Tech (preferred course is CPSC 1105 Introduction to Information Technology) 3
Select one of the following: 3
Interpersonal Communication  
Selected Topics in Communication  
Art, Humanities, and EthicsHumanities Course 3
Art, Humanities, and EthicsFine Arts Course 3
KINS 1106
Lifetime Wellness
or Concepts of Fitness
2
 Credit Hours17
Spring
FL 1002Foreign Language 1002 3
Technology, Mathematics, and ScienceNon-lab Science 3
Select one of the following: 3
Selected Topics in Communication  
Remaining COMM Elective 1
 
COMM 3235 Interactive Media Production 3
COMM 3242 Writing for Media 3
 Credit Hours15
Third Year
Fall
FL 2001Foreign Language 2001 3
COMM 3256
Communication Theories
or Qualitative Communication Research
3
COMM 3141 Introduction to Public Relations 3
COMM 4116 Communication Ethics 3
COMM 4108 Social and Digital Media Writing 3
Social ScienceWorld Culture Class 3
 Credit Hours18
Spring
COMM 3698 Junior Internship (recommended Area I course) 3
COMM 3255
Quantitative Communication Research
or Communication Theories
3
COMM 4143 Strategic Media Writing 3
COMM 4259 Integrated Web Design 3
General Elective 2 3
 Credit Hours15
Fourth Year
Fall
COMM 4142 Public Relations Campaigns 3
COMM 3257 Video Production I 3
MGMT 3115
Principles of Management
or Principles of Marketing
3
Health and WellnessPEDS Course 1
General Elective 2 3
General Elective 2 3
 Credit Hours16
Spring
COMM 4698 Senior Internship (recommended Area I course) 3
COMM 3125 Modern Media and Culture 3
COMM 4141 Public Relations Management 3
General Elective 2, 3 3
COMM 4000 Communication Exit Assessment 0
 Credit Hours12
 Total Credit Hours123
1

GFA 1000 Introduction to On-Set Film Production is a 6-credit course. (Could be used for a certificate in Film Production, or an Associate of Arts degree in Film Production.)

2

Note on general elective: This could be used for a minor or Writing for Social Media Certificate.

3

GFA 4000 Film, Television, and Digital Entertainment Internship/Apprenticeship is a 6-credit course. (Could be used for a certificate in Film Production, or an Associate of Arts degree in Film Production.)

  • A 2.5 GPA is required in all major classes.

Admission Requirements

There are no program specific admission requirements.

Additional Program Requirements

There are no program specific academic regulations.