Communication (MA) - Strategic Communication Management Track

Program of Study 

Program of Study (30 Hours)
Program Core9
Communication Ethics
Communication Theory
Communication Research
Program Track12
Media Management and Economics
Strategic Social Media and Data Analytics
Strategic Crisis Management
Strategic Communication Campaign Management
Select either Thesis/Project Option or Comprehensive Exam Option9
Thesis/Project Option
Graduate Proseminar
Thesis or Professional Project Defense
Select five credit hours from the following courses
Graduate Thesis Research
Graduate Professional Project
Select one of the following electives:
COMM 6235Client Relations3
Persuasive Content Production
Persuasive Content Campaigns
Special Topics
Comprehensive Exam Option
Comprehensive Review and Exam
Select two of the following electives:
Client Relations
Persuasive Content Production
Persuasive Content Campaigns
Special Topics
Total Credit Hours33

Admission Requirements

  • Minimum grade point average (GPA) of 3.0 on all undergraduate work from an accredited institution or program in fulfillment of the requirements for a baccalaureate degree in a related field
  • Brief department application, using the provided form (PDF)

If an applicant does not meet the required overall 3.0 GPA, the applicant may choose to strengthen their application by submitting one or more of the following:

  • A one-page statement of purpose for entering the master’s program
  • A current resume or CV
  • 1-3 letters of recommendation (academic or professional, no personal recommendations, using the provided form (PDF)
  • Writing sample or work portfolio (academic or professional)